About Cited

Search behaviour has fundamentally changed. A growing share of buying decisions now start inside AI assistants rather than a list of blue links — and when an AI engine answers a question, it cites a handful of sources and ignores everyone else. As AI search grows 4× faster than traditional search, the businesses that win are those that understand how AI models find, evaluate, and cite sources. Traditional SEO alone is no longer enough.

Cited exists to close that gap. Our free audit tool analyses any website across 6 dimensions of AI visibility — citability, brand authority, content quality, technical health, schema markup, and per-platform performance — and delivers clear, actionable results with no strings attached. We believe every business deserves to understand its GEO score before deciding whether to invest in improving it.

Cited is run by a small team with over 20 years of combined experience in SEO, digital strategy, and emerging technology, holding accreditations across leading AI and search platforms. The service is led by Tom, an AI Search Specialist who personally reviews audits and runs the free consultation calls. Cited operates alongside Causeway, a UK digital agency, which gives clients access to designers and developers when optimisation work requires hands-on implementation.

We are practitioners, not a reporting dashboard. Every recommendation Cited makes is one we have implemented ourselves — from structured data and llms.txt files to AI crawler configuration and content restructuring — and this website is built to pass the same audit we run on yours.

Everything starts with the free audit: enter a URL, and within about 5 minutes the scores and a prioritised action plan arrive by email. From there, businesses can fix the issues themselves using the recommendations, book a free 15-minute call to talk through the results, or have Cited carry out the work through a one-off Technical Fixes project or the ongoing AI Optimised service. There is no lock-in and no obligation at any step.

Email us at get@cited.best or book a free 15-minute consultation. If you just want to see where you stand, run the free audit — no account required.